by sweat team | Nov 29, 2017 | Advertising, affiliate marketing, Google
IntroductionGoogle’s Display Network (GDN) is one of the most misunderstood paid promotional methods out there. So many marketers don’t understand how to make it work correctly, so they assume it’s not worth it, or they end up losing money and think it’s junk.But the...
by sweat team | Nov 18, 2017 | Advertising, Negotiation
IntroductionMedia buying is the process of procuring a piece of media real estate within a particular type of media. Media buying is concerned mainly with the negotiation process, including getting the best placement at the best possible price in order to achieve...
by sweat team | Nov 5, 2017 | Advertising, Internet marketing, Marketing Mistakes
IntroductionSnapchat is a social network that allows users to send “Snaps”—pictures and videos—to their followers. It’s a bit like Instagram in some ways, but in other ways it’s definitely not. We’ll talk more about how the app works later, but the closest things I...
by sweat team | Nov 4, 2017 | Advertising, Internet marketing
IntroductionNo matter what type of business you’re in online, you probably have to do at least some writing. Whether you’re a blogger, a website builder, an indie book publisher, a freelance writer, or even an online shop owner, chances are you need to write content...
by sweat team | Nov 3, 2017 | A/B Split Testing, Advertising
IntroductionSplit testing is one of those things a lot of marketers neglect to use, because they think it’s overly complicated or isn’t really necessary. And it’s understandable. It does seem like it would be a bit technical, but it’s actually a lot easier than you...
by sweat team | Oct 28, 2017 | Advertising
IntroductionEveryone knows that paid traffic is the easiest, most reliable traffic. Other sources take a lot of time or effort, and many people eventually give up entirely because they don’t see results for weeks or months.For example, using only free methods, it may...
